Beyond.pl
Situation
A data centre sells something hard to put on a page: server configurations, colocation, capacity. A static brochure leaves the buyer to work it out.
What was done
Built the corporate site with a capacity calculator for dedicated and VPS configurations — rack and unit count, bandwidth, and Tier III/IV service levels — and a quote request flow, so a B2B buyer can price a shape before talking to anyone.
What was built
- Corporate site for a data centre and cloud operator
- Capacity calculator: dedicated and VPS configurations, rack and unit count, bandwidth, Tier III/IV service levels
- Quote request flow carrying the configuration through to the sales team
- Polish and English throughout
In numbers
- Catalogue and rack configuration load: 4.2 s → 0.9 s — Client’s own measurement
- Configurable in the calculator: Dedicated / VPS, racks and units, bandwidth, Tier III/IV
What changed
The catalogue and rack configurations went from 4.2 seconds to 0.9 — the difference between a technical buyer reading the page and closing it.
Why it was hard
- Front-end architecture of the B2B catalogue reworked and the rendering of rack slots and units optimised: the configurator rebuilds its output on every change, so that had to be made cheap.
- Colocation is priced on a lattice of choices — rack space, power, bandwidth, service tier — and a calculator that lets a buyer assemble an impossible combination costs the sales team more time than it saves.
- The buyer is technical and arrives sceptical. The page is read by someone who operates infrastructure for a living, which sets a different bar for both the wording and the load time.
Evidence
Delivered under contract. The source and the internal measurements stay with the client, and the figure above is theirs rather than a public benchmark.
Stack
WordPress · PHP